Gender: Female
Age: 16-25
Favourite bands: Angels and Airwaves, Good Charlotte, Biffy Clyro, You Me At Six, Taking Back Sunday, Greenday, etc.
Favourite drink: Rockstar or Relentless
Favourite car: Lamborghini
Favourite place: Most likely america as that's where rock originates really with some British aspects
Favourite colour: Reds, purples, blacks.
What she wears: Like above, leather jacket, ripped jeans or holed tights, high healed boots or docs, etc.
Passions: Guitar
Favourite films: Anything action, for example, fast and furious, or superhero films.
Body type: Slender typically
Smoke? Typically
Drink? Typically
This is what you might expect to be the audience and although it may be right in a sense of people who listen to that music may be that person but in reality teens don't tend to buy magazines any more figures show that it is rather unlikely for a female teen to buy any music magazine really, the only actually high female percentage who buy magazines are the ones who are quite young and buy pop magazines.
Gender: Male
Age: 35-60
Favourite bands: Anything rock or from their kind of time, it can actually be rather varied, but still quite similar to the 'expected audience'
Favourite drink: Some form of beer or maybe even tea.
Favourite place: Could still be american but this person has probably given up any ideas of going there again or at all and is quite settled.
Favourite colour: Blacks, browns, reds, purples.
What he wears: Mainly black, would try to wear jeans or something 'new' like skinny jeans but most of the time sticks to trousers and a t-shirt or shirt. Also does wear leather jacket.
Passions: An instrument like guitar, bass or drums, possibly used to sing.
Favourite films: Anything action once again.
Smoke? Possibly
Drink? At the weekends but not excessively
This is what actually IS the audience, it turned out that someone as old and miserable looking as this is actually the main buyer of music magazines. Personally I'm not entirely sure why this is, it could be because they need a time fill and want to keep up with things and have the money, where as teens have plenty to do, use the internet to find out about bands and don't have money, resulting in fewer teens buying them.
But this is why I tried to make my magazine more vintage, seeing as middle aged men tend to like the magazines and because of their time of rock then it'd make more sense to set it more how they'd like by making it look like their time of rock and alternative rock. But by also adding some of the things I have such as a less sexualised and animalistic view on women it should appeal to more women and the new upcoming bands instead of constantly the already famous might appeal to teens more.

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